7 Elements to Make Your Blog Look Great

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In What Makes a Design Good?, I talked about the technical aspects of a good design, like site and user goals, branding, and distinction.

I did not however answer the question of what makes a design look good. What makes one blog visually attractive, but makes another one ugly?

There is no mathematical solution, but there is an artsy one. A good looking design is a combination of a number of factors. If your blog succeeds in each of these areas, then the overall effect will be an appealing design.

designtext Image by Nir Tober.

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Design Review: Problogger.net

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Problogger One of the best ways to learn is by learning from others. Design reviews look at the ups and downs of a blog’s design, leaving you to take away best-practices for your own blog.

Problogger is the site for professional bloggers. For years now, Darren has been consistently giving out the best and most up-to-date advice on making money blogging. Over that time, he has accumulated nearly 30,000 subscribers, so naturally, when he released a complete redesign of his blog yesterday, done by Ben Bleikamp, there was a lot of buzz. What better candidate could there be for our first design review??

What has been done well?

In short, alot, but some of the very best aspects are:

  • It’s bold. It is a huge change from the previous layout, and from reading the comments, it has taken at least a few readers by surprise. There are thousands of blogs on the same topic as Darren’s, and Darren stays ahead of them by constantly being at the head of the game with his content. This design is no different. It throws caution to the wind with the homepage, and steps away from the standard blog layout.

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