If you’re a blogger, you probably use FeedBurner to monitor your feed stats. It’s a great free service that gives you a lot of details about who’s subscribed to your feed and some tools to promote it.

Google bought over FeedBurner in the Summer of 2007, and are now moving all of the FeedBurner accounts into their Google accounts.

Why Should I Move?

In short, because you have to. Google just aren’t giving you an option here.

This is taken from their Feed Transfer FAQ page.

We are currently planning to have all accounts transferred by February 28, 2009. At that time if your account has not been updated, you will no longer be able to access your account at http://www.feedburner.com, and your feeds will either begin returning a “404 Not Found” response or a “301 Moved” response back to your source feed.

Eventually, Google promises that you will get access to new feed tools and features through your Google Account, but for now the only advantage is that you can put AdSense into your feed and better stats about your email subscribers.

Update Sooner or Later?

Has your subscriber count dropped drastically in the past day or two? This could be the cause of it. Here’s another quote from the FAQ page:

However, the reporting and analytics may take up to a week to adjust to internet traffic changes, so the number of subscribers you see in analytics reports may be lower for a short period of time.

The sooner that’s over and done with, the better!

Making the Change

  • 1 – Sign in to FeedBurner and click the “Move Your Account Now” link.


  • 2 – Choose the Google Account you wish to use (Or make a new one!)


  • 3 – Enter any extra details they ask for (May not be necessary if you’ve already done so. I had, so I’m not sure what they ask for, sorry!)
  • 4 – All your feeds should be listed on the next page. Click “Move Feeds” to start the transfer.


  • 5 – Wait. It took just over 5 minutes to move over my account with a year and half’s worth of data in it.



  • 8 – Check all the links to the feed in your theme. If any of them are hard-coded into the design, make sure you change them too. Also, remember that the code for email subscriptions will change as well!

If you have any problems moving your feed over, Google’s recommendation is to post in the FeedBurner Help Group.

Have you moved your feeds over? Any trouble with the migration, or did it all go smoothly?

Update: Google have now set up a FeedBurner Status Blog which is reporting on issues with the service switchover. Worth checking before you attempt this!

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